So, you're finally at the stage where you feel ready to launch your business on social media—but suddenly, you’re not sure where to start. Take a deep breath; we've got you! This article will guide you through essential steps to ensure a smooth and successful start on your social media journey.

Each aspect of a social media strategy is crucial for keeping you on track in your social media journey. Whether you’re at a stage where you can invest in a professional SMS or you want to work on DIYing it, either way, it’s worth the effort.

In today’s crowded marketplace, branding is more than just a logo or a pretty colour palette. It’s the foundation of your business identity and a crucial driver of success. A well-crafted brand builds trust, creates recognition and cultivates a loyal customer base. At The Social Beat, we understand how essential quality branding is and in this article, we’re going to provide you with some pointers to help your business stand out.

After spending some time researching how we could extend our website’s reach and attract more visitors, we decided to start a column (apparently they’re good for SEO, which is the thing that helps us get more website visits???). Let’s see how it goes…